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Cover Letter Help Originally By Yana Parker (http://www.damngood.com)
5. Make a personal link to a specific individual in that company, if
at all possible -- also called "name dropping." For example, "My neighbor, Phil Lyons, works in your
research-and-development department, and from what he tells me about the company and its current
directions, I think I could be a good fit for your team."
6. Set yourself apart from the crowd. Identify at least
one thing about you that's unique -- say a special talent for getting along with everybody at work, or
some unusual skill that goes beyond the essential requirements of the position -- something that
distinguishes you AND is relevant to the job. (Then, if several others are equally qualified for the
job, your uniqueness may be the reason to choose YOU.)
7. Be specific about what you are asking for and what you are offering.
Make it clear which position you're applying for and just what experience or skill you have that
relates to that position.
8. Take the initiative about the next step whenever possible, and be
specific. "I'll call your office early next week to see if we could meet soon and discuss this job
opening," for example. OR -- if you're exploring for UN-announced jobs that my come up -- "I'll call
your office next week to see if we could meet soon, to discuss your company's needs for help in
the near future."
9. Keep it brief -- a few short paragraphs, all on one page.
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