The Digital Content Writer will write articles, blogs, campaign emails, webpages and social media lede in lines to support a high growth client in the healthcare marketing sector. This client has a wide range of B2B writing and editing needs across several lines of business including content relevant to pharma marketers, chief strategy officers for hospital systems, as well as media and technology audiences. The Digital Content Writer would be part of a team of marketers, writers, and editors who work together on the content strategy and implementation.
The position requires a strong interest in expanding our knowledge base through online research and client input. Ability to support the brand voice, as well as traverse the voices of several client leaders, is key.
Willingness to write high velocity content (at least 3 blog articles/week, plus social media lede in lines, email, webpages as needed), is coupled with the ability to refresh and initiate long form ebooks and other lead generation content.
Participate in stakeholder interviews; conduct independent research in order to craft editorial scope for blog, ebook, and promotional content.
Create persuasive content for blogs, ebooks, email, landing pages to improve inbound marketing results.
Develop new ideas for content channels and interactive pieces housed on the website and distributed through social media
Keep on top of current events/news trends related to pharma, hospital systems, media, and technology industries, keeping the Editorial team informed of potential content channels, influencers, or content topics.
Maintain style standards for website blog content.
Minimum of five (5) years of experience writing original B2B content
B.A. in English, Journalism, Marketing or a related field
Ability to conduct research and generate a large volume of high-quality content on a weekly basis.
Proven writing ability, preferably with samples in B2B markets, healthcare, and technology. Experience writing for pharma and hospital systems a plus. Experience in financial services, cybersecurity, and technology also merits consideration.
U.S. based applications only, please.
Minimum 20 hours/ week; possibly evolve to full time Contractor retainer arrangement; possibility to evolve to FTE w benefits
B2B writing samples required
Additional notes or requirements:
Please see link below and apply on our site. Applicants should note salary requirements.
We look forward to hearing from you.
http://www.whitespacemarketinggroup.com/b2b-digital-content-writer We're not accepting applications from agencies. IMPORTANT!
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keywords: content writer, b2b digital content writer, freelance www.genuinejobs.com
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