Feature Of The Month

Job Details

Since these are all work from home, freelance, contract and telecommute jobs, you can be based anywhere and still apply, providing you meet the employer's requirements. However, there are times when the employer will ask for applicants from a specific location, this will be clearly stated in the job posting below.

Title: Product Marketing Manager
Date Posted: 2017-03-07
Location: Toronto, Ontario, Canada
Dekeo is a new venture spun out of an ecommerce company JiffyShirts. Dekeo is creating a global ecommerce marketplace for creative promotional products (putting company or team logos on t-shirts, water bottles, and stickers). While the company is still very much at a growth stage - there's a huge number of creative product communication challenges to be solved, exciting ideas to pursue, and value to be built.

Product marketers play a crucial role in positioning products/services the right way to the right people because they have a deep understanding of our target customers and how products and services fulfill their needs.

As a product marketing manager, you will be a leader on the team responsible for telling the world (and company) the story of our product. You will be expected to be our chief advocate for a specific feature set and its benefits.

Members of our team apply their knowledge and experience in retailing to acquire content from a variety of different sources including manufacturers & suppliers, catalog vendors.

This position is fast paced on a fun, productive and cohesive team.

You're perfect for this role if you:

- Are versatile: you're able to plan and write content, including interaction flows, as well as apply consistent standards and elevate the overall quality of our work.
- Enjoy both high-level strategy and hands-on writing and editing
- Thrive in a flat, fast-moving organization that uses light-weight process to have a huge impact
- Love online shopping. Know what motivates the analytical and emotive sides of you. Understand what customers want to know about products. Then tell the product and brand's story.


- Collect content ideas and assets from partners and author product stories in our CMS system
- Edit and improve content using software
- Ensure all published content meets quality standards
- Together with the product team, educate both internal and external stakeholders about our product features and their benefits.
- Create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) to articulate the benefits of our products to the world.
- Speak and present both internally and externally to promote the story of our product.
- Measure and optimize the buyer journey as it relates to product feature adoption and usage.


- BA/BS degree or equivalent working experience.
- Knowledge of retail/ecommerce industry
- An eye for good content design
- Creative mind
- Attention to detail
- Basic familiarity with HTML
- Basic understanding of scripting languages, relational databases, XML, SQL, previous technical experience
- Basic experience with design programs like Photoshop or Sketch
- Experience in digital marketing, product marketing, and/or product management.
- Excellent written and verbal communication skills
- Proficiency in content management systems. You will be expected to build product pages, optimize the conversion paths on those pages, and use dynamic calls-to-action to create and test buyer stage-specific calls-to-action.
- This is contract work. The contract will last a few months, at least, depending on the success of the initial campaign.


Come join a fast-growing and self-funded start up with a flexible working space!

Apply via this link only:

keywords: product marketing manager, product marketing job


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Company: Dekeo
Contact person: Not mentioned
Contact information: careers@dekeo.com (APPLY VIA THE LINK ABOVE ONLY)